Not remarkable

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Key in on the reddish-black part in the middle of this sign.  This is one of the more unremarkable of the many unremarkable signs in the church world.

I mean, who is this message for?  Leaving alone for a moment the questionable validity of the sermonic method, why exactly does a church — or, more aptly, a pastor — want to advertise that there is a monthly sermon series?  Who does this information attract? Who does it even inform?

The regular congregants are already aware of the series (and may be bored out of their minds).  And no potential visitor is going to be attracted based on the sign.  This digital sign indicates that a kind of myopic preoccupation with self, blind to the real world, is at work.

Let’s do a ride-along now with Norma and Fred, a hypothetical couple in their 60s, as they pass this sign:

“Norma did you get a load of that sign? Definitely gotta go there on Sunday!”

“Oh, Fred, I fall in love with you all over again when you’re so perceptive. I’m as inspired as you are!”

Right!  Next topic. . . .

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5 thoughts on “Not remarkable

  1. Bob Bell 09/21/2013 / 5:10 pm

    This sign has all the excruciating excitement of stale Graham crackers . I think I know Fred and Norma. Norma falls in love with Fred ‘all over again’ daily because she is suffering from dementia.

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    • Brian Casey 09/21/2013 / 5:55 pm

      Love it! Thanks for making me smile today. Now, back to the excruciating disgust of driving other people’s foul cars, trying in vain to find a worthy one to buy as a 2nd…. * *

      Like

  2. godschildrenorg 06/13/2014 / 5:20 pm

    Maybe because it’s late over here in Transylvania…and Full Moon on Friday the 13th, but somehow, reading that sign, I had the blurred thought – “The sermon lasts for a month?!?” I read it again. I knew what it was trying to say, but the thought came up, “I don’t want to go listen to a month of sermons on one Sunday.” Good Night from Transylvania, Anne

    Like

    • Brian Casey 06/13/2014 / 5:26 pm

      No, we certainly don’t want that long a sermon, do we? Not even from your dear Dan, who got a nice compliment from my dad last night, by the way. Yes, good night.

      On Fri, Jun 13, 2014 at 5:20 PM, NT Christianity wrote:

      >

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